Introduction
Exciting FMC capabilities and services enable operators to drive new revenues, reduce operational costs and foster customer loyalty.
Industry Trends
All the pieces are in place for operators to fully leverage the FMC opportunity:
- Competition: The boundaries between various operator types are diminishing, resulting in fierce market competition.
- Regulation: In general, regulators tend to encourage competition, although the specific regulation level varies according to country.
- Broadband: Broadband penetration is increasing rapidly and is the baseline enabler to launch FMC services.
- Services: A wide variety of new services and enhanced versions of familiar services are now targeting new environments.
- Handsets: The influx of versatile and powerful clients, dual mode and SIP devices create new opportunities.
Operator/Service Provider Challenges
Operators must address a number of key challenges to leverage the FMC opportunity:
- Generate Revenues: By offering new capabilities and services that target new environments
- Increase Usage: By extending the service reach to new environments
- Reduce Churn: By leveraging a synergetic attractive offering across environments
- Reduce Costs: By improving operational efficiency via implementation of an open, standards-based platform that supports a variety of services
Why Comverse
Comverse possesses a wide array of unique differentiators in the FMC space:
- End-to-End Offering: A modular, integrated offering including infrastructure, applications and user interfaces
- Integration Services: A strong track record in FMC services integration at leading operators/services providers worldwide
- Global Leadership: A market leader in FMC enhanced communication services including telephony, messaging, content and billing,
- Proven Solutions: A broad range of revenue generating FMC field-proven solutions with operators worldwide